Google Business is the prime real estate for local search marketing
This is why it’s super important to rank in the top 3 positions for your services in the right areas.
The top 3 elements that help you rank are – accuracy and consistency of business information (eg. name, address, phone number), content on your website and reviews. With the reviews, you basically want to have more than your competitors. When this is all set up and you are still not ranking there are little tweaks that you can do in your profile setup.
I’ve put together a couple of videos for business owners wanting to rank better locally. These screen captures show how Google Business optimisation can be done for location and mobile-based businesses. I am explaining the approach outlined in our Google Business Uncovered guide.
If you have any questions regarding this, don’t hesitate to reach out.