A Simple email template to help dental practices keep their schedule full
Email marketing can be a huge challenge for many dental practices. The lack of skills, time, and shortages of staff to name a few reasons…
We’ve been doing digital marketing for over 5 years now and find that email marketing is hugely underrated. Firstly, it’s probably the cheapest form of marketing your business can have. Secondly, once you’ve set this up, it can run on autopilot throughout the year. Finally, the business for dental practices is all about repeat customers which is where email marketing fits in perfectly.
There are a number of issues, however… One of the common issues is keeping your email list up to date with the website and your practice management software. Then there is an issue with the tools and content. But the biggest obstacle to email marketing is actually the strategy of how to use it and what to put into these emails.
So we thought to share a simple email template with you that we use for our customers to keep their appointments full. This one is specifically designed around school holidays.
Hi NAME,
Event | Dates |
Australia Day | January 26th |
Autumn Holidays | April 1 – 16 |
Easter weekend | April 17th |
ANZAC Day | April 25th |
Labour Day | May 1st |
Winter holidays | Jun 24-Jul 9 |
Ekka Wednesday | Aug 16th |
Spring holidays | Sept 16-Oct 2 |
Queen’s birthday | Oct 2nd |
Christmas Day | Dec 25th |
Boxing Day | Dec 26th |
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